Wale got his first airplay circa 2003-2004 with "Rhyme of the Century," thanks to the help of a local radio DJ who believed in his potential. This landed him in the Unsigned Hype column in Source magazine the following year. In 2006, Wale signed with the local start-up imprint Studio 43, owned by a former VP of Roc-A-Fella Records, and enjoyed a string of hits in the D.C.-Maryland-Virginia area that year. Many of those records sampled from '80s go-go — a more raw, percussion-driven offshoot of disco originating in D.C. — like the popular "Dig Dug," a tribute to Ronald "Dig Dug" Dixon of go-go band the Northeast Groovers. Smart use of the Internet and MySpace was also a big factor in his success, as it helped British über-producer and DJ Mark Ronson (known for his work with Amy Winehouse, Christina Aguilera, and Rhymefest) catch wind of the go-go MC in 2007.
Wale struck a production deal with Ronson's own imprint, Allido, and released the 100 Miles and Running mixtape that summer. Despite not being signed to a major label, he was met with a good deal of positive press, ranging from XXL magazine to The New York Times. After a bidding war that included offers from Epic, Atlantic, and Def Jam, Interscope finally grabbed Wale for its roster in early 2008. The full-length Attention Deficit followed the next year. In 2011, the Ambition album landed, along with its single, "Chain Music." His ambitious 2013 effort The Gifted was introduced by the single "Bad," which featured special guest Rihanna on its remix....Less